Design is everything.

Everything is design.

Purdy Design is a design collective and publication for your personal and world aesthetic. We believe in connecting ourselves and our readers with the most influential design inspiration on a daily basis. We are on a mission to improve and enhance design sensibilities, with the hopes of creating a more synergetic and beautiful world.

Our Values

Usability

Usability

Good design and design products should solve problems. Good design isn’t just pretty – It is attainable and usable. After all, people want design that is accessible and effective to apply. We focus on inspiration rooted in the core design principles to ensure our readers have access to the most effective design solutions for their lives. Everything we do is backed by the best experts in the field.

Utility

Utility

Almost hand-in-hand with usability is utility. Just as much as an overall design – whether it is in our home, our office, or our closets – is usable and accessible, it also must serve and function best for your life and daily purpose. How can design not only be usable but also useful to our reader? We strive to inspire and improve your overall design sensibilities so you can take simple design solutions and make your life not just more beautiful, but also functional.

Desirability

Desirability

Lastly, design must be desirable. Desirability is how the aesthetic makes a user feel about design. We can affect feelings and experiences through good design, but we can certainly understand and influence others. We are highly trained and committed to helping you measure, assess, and improve your own design standards through our articles, contributotions, and products that we feature. Our goal is to offer information, resources, and methods that stand the test of time, and provide elite levels of design.

Our Story

Our Story

The Purdy Design publication is a Seattle-based web, print, interior design, fashion, and personal aesthetic collective, founded in 2010 by multi-talented designer and publisher, Sydney Moya.  With regional, national, and international readers, our design specialties include retail and restaurant environments, residential, home, web and print solutions, as well as fashion and personal style. By focusing on the interconnection of personal and global design methodologies and influences, we strive to provide groundbreaking design solutions to help you improve your life. We believe wholeheartedly in the value and importance of surrounding yourself with art and design on a daily basis to be more interconnected with your emotional and spiritual well-being. Join us on this journey!